Creating great content is one thing, but if it’s really going to make a difference and be seen by new people, it will need to go on a journey. No one will hear the wonderful things you have to offer if it just sits on your computer! Here’s a quick guide to getting your material out there…

Whether it’s your latest song, video, or photographs, the first step in getting your digital content from your device and up onto social media is to upload it. Providing your profile is all set up correctly, it’s simply a case of creating/sending a post – just as you would for your personal social media account. That said, it’s also worth considering a few other aspects, as you’re actually promoting a product and persona, not just sharing what you’re eating for lunch! Give it some thought and consider how to make it appealing and stand out from the crowd. Social media’s a busy place.

socialmediatoday.com/news/7-social-media-content-writing-tips/555805

Embedding content, such as a video from YouTube or music from a streaming service can be really useful. It saves creating duplicates for each individual time you need to use it and gives you a quick and accurate reading of it’s views/listens. This guide should give you all you need to know on the subject:

blog.hubspot.com/marketing/embed-social-media-posts-guide

Sharing is another one of the main elements of social media. It’s essentially how the word spreads, things get discovered and in some cases, end up going viral. Many platforms, such as Facebook and Twitter have in built functions that make it easy to share information in a click or two. Don’t just rely on people sharing your content though – remember that sharing works both ways and it’s a good idea to share other people’s posts through your pages too. That’s what networking is all about.